Eyewear Through The Years: 1700s To Today

Centuries ago, when the general population was illiterate, eyeglasses were exclusively used by monks. And it wasn’t until the 18th century that eyeglasses as we know them today were introduced. A lot has change...

Coming Soon: Ray-ban & Oakley Styled Google Glasses

Google has announced a partnership with Luxottica, makers of Ray-Ban and Oakley eyewear among others, for the future of its Google Glass platform. The partnership will milk Luxottica’s “design and manufacturi...
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Cheap Monday Spring/Summer ´11

You can’t get nicer and easier than on Cheap Monday’s Spring/Summer crop, as the label’s taken casual wear to the cleaners and come back with a spotless spread of summer dresses, cropped tops, khaki trous...

Ray-Ban Never Hide

Not that we’ve ever been shy about flaunting those devastatingly cool shades and opticals from Ray-Ban, but now that the label has upped their ante with its third-year-running “Never Hide” campaign, we’re obe...

Ray-Ban Never Hide “Watergun”

The Ray-Ban Never Hide campaign introduces a new video with this simply titled piece, “Watergun.” With a slow and drawn out series of cinematics, things take a turn for the satirical as an old-fashioned (wat...

Ray-Ban “Photocopy Romance”

Effectively utilising their popular creative media arm “Never Hide Films”, Ray-Ban recently created this short promotional video. The viral clip is entitled “Photocopy Romance” and follows two young Ray Ban f...