Gatsby ‘The G Squad’ Featuring Benjamin Kheng

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GATSBY Singapore taps Benjamin Kheng, 1/4 of The Sam Willows, for their latest campaign #GatsbySquadGoals.

Benjamin’s hair was styled in 7 different hairstyles created with the 7 Gatsby Moving Rubbers. With moveable wax texture for flexible hairstyling with maximum hold, just style as you like! GATSBY ‘Moving Rubber’ series was developed in collaboration with Japan’s top hairstylists in 2006.

Learn more about GATSBY’s styling techniques and unique product features to maximize your look here. Check out the video campaign below, and more photos after the jump.

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SPIKY EDGE – For Strong & Defined Look

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WILD SHAKE – For Modern & Tousled Look

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GRUNGE MAT – Shine-Free & Laid-Back Look

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MULTI FORM – Fuss-free & Natural Look

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LOOSE SHUFFLE – Wavy & Ruffled Look

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AIR RISE – Full-Bodied & Airy Look

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COOL WET – Flossy & Wet Look