We love the bold floral embellishments – Jimmy Choo Lolita 100 Canyon Mix Mirror Leather and Vaccetta Sandals
Luxury shoe brand Jimmy Choo unveils its spring-summer 2017 campaign. The new season spotlights bold flora with models Kiki Willems and Lou Gaillot posing against colorful canvases. Photographed by Dan Jackson with set design by Shona Heath, the images juxtapose sleek shoe styles with a bold backdrop.
For spring, the Jimmy Choo woman wears sexy sandals ranging from the floral embellished ‘Lolita’ to the denim ‘Dillan’. Additionally, the campaign also includes a video where the canvases come to life in swirly patterns.
“I wanted the new campaign to portray the Jimmy Choo woman and man in the same environment,” says the brand’s creative director Sandra Choi. “The one- of-a-kind beauty found in nature was a key inspiration for the Spring Summer collection and how we need to pause in our busy lives to stop for a moment and marvel at the wonders we co-exist with. The over-sized perspective of the set reinforces the extraordinarily mesmerizing power of nature.”
——————————————————
JIMMY CHOO SPRING/SUMMER 2017 CAMPAIGN
Jimmy Choo unveils spring-summer 2017 campaign
Suede is always on trend – Jimmy Choo Artie Suede Shoulder Bag in Iris Purple and Mayner 130 Ankle Strap Platform Sandals
Kiki Willems stars in Jimmy Choo’s spring-summer 2017 campaign
Denim gets a chic makeover – Jimmy Choo Dillan 85 Light Indigo Denim Leather Sandals
Tassels bring a playful touch to Choo’s signature bag – Jimmy Choo Lockett Petite Shoulder Bag with Tassels in Iris Purple. Jimmy Choo Mayner 130 Ankle Strap Platform Sandals
