Guerlain have drawn on the mystery and enchantment of journeys through the heart of Asia, to bring their new Limited Edition festive collection, “Collection Maquillage Noel 2012” that features their glamorous brand ambassador Natalia Vodianova as the face of the campaign.
Inspired by the beauty of the orient the collection draws on deep red shades and golden mists to capture the spirit of nightfall during the holiday season. Inspired by a trip through Shangai, transported to the beginning of the 20th century, the perfumer saw a woman, Liu, seductive, desirable and incredibly beautiful. In her beauty, all the elements of festivity were highlighted – golden glows, childlike red pout and wide, intense eyes.
In 1929, the original Liu fragrance was composed as a tribute to femininity and true love. A modern adaption serves as a recognition of modern Asian heroines, femininity and respect for detail and tradition.