Mariacarla Boscono stars in Sportmax’s spring-summer 2016 campaign
Sportmax gets a fresh look with its spring-summer 2016 campaign starring Mariacarla Boscono. The Italian fashion label tapped art photographer Roe Ethridge to shoot the new advertisements.
The art aspect has been punched up with the introduction of marble statues, nautical style ropes and other eclectic, mis-match items. Mariacarla models color-blocked styles with 1960s inspired silhouettes as well as masculine elements.
Roe Ethridge photographs the Italian model for Sportmax’s spring-summer 2016 campaign
Mariacarla poses in bi-color Vello dress and Patty belt from Sportmax
Mariacarla wears Giada maxi dress and Biglia shoes from Sportmax
Mariacarla models Prato shirt, Summa trousers and Baba shoes
