Joan Smalls For Free People August Issue

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With its super dreamy catalogues and lookbooks, the next logical step for fashion retailer Free People is to launch a magazine. The brand has made a magalog–part magazine and part catalogue.

Top model Joan Smalls (who stars in Missoni’s fall campaign) covers the issue while posing in fall-ready looks ranging from bohemian style dresses to cute jackets and cozy knitwear. The magazine features interviews with musicians, models and actresses for a 360 look at the Free People girl. Discover more from FP’s August issue below.

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