Diesel Gets Meta For Fall 2015 Campaign


For its fall-winter 2015 campaign, Diesel once again goes the nontraditional route with a series of advertisements that creates social commentary.

The campaign visuals feature headlines, but instead of your normal inspirational slogans, the brand turns the lines into meta-filled references writing “blah blah blah” across one image and even “this is where we tell you what to wear” in another.

The images star Sara Cummings, Frances Coombe, Cora Emmanuel and Irina Kravchenko photographed by Richard Burbridge with styling by Diesel artistic director Nicola Formichetti.