Japanese band Bo Ningen star in McQ by Alexander McQueen’s fall-winter 2016 campaign
McQ by Alexander McQueen brings some rock vibes with its fall-winter 2016 campaign thanks to Japanese noise rock band, Bo Ningen. Model Greta Varlese also appears in the advertisements which were photographed by Harley Weir for the second consecutive season. The band mates wear both men’s and women’s styles showing the androgynous nature of the collection.
Bo Ningen’s guitarist, Yuki Tsujii, commented about the campaign, “It was such an extraordinary experience to be a part of McQ’s campaign. They eagerly collaborate with artists and musicians, whilst keeping the charm of the brand, unlike other conventional houses.”
Greta Varlese stars in McQ by Alexander McQueen’s fall-winter 2016 campaign
McQ by Alexander McQueen embraces androgynous styles in fall-winter 2016 campaign
Leather styles stand out in McQ by Alexander McQueen’s fall-winter 2016 campaign
McQ by Alexander McQueen focuses on furry jacket with floral print maxi dress
Greta Varlese models leather jacket and jumpsuit in McQ by Alexander McQueen’s fall-winter 2016 campaign
Greta Varlese flaunts some leg in McQ by Alexander McQueen fall-winter 2016 campaign
