JOICO haircare have launched the Vero K-Pak Age Defy Series, which addresses texture, lustre and colour, while providing 100% grey coverage and reconstructing damage, leaving hair looking younger with a high shine finish. JOICO Vero K-Pak Age Defy Series features 3 Defense Technology, a blend of time-released lipids, amino acids and bio-mimetic ceramides that soften and smooth the hair shaft, while hydrating the hydrolipidic layer.
The range also features Quadramine Complex, a keratin protein which works from the inside out to offer reconstruction of the hair structure, improving strength and providing elemental protection.