Piaget CEO Philippe Léopold-Metzger announced the brand’s new partnership with Cheung at a press conference held at the Ullens Centre for Contemporary Art in Beijing on March 26th 2008.
Explaining his choice, Mr. Léopold-Metzger says Cheung’s cosmopolitan, distinguished and genuine personality embodies the Piaget brand perfectly. “She has style and the perfect combination of modern and traditional facets. A genuine personality.”
More photos of Maggie Cheung after the jump below.
(Source: Watch Tribune)