Hailey Baldwin is a California Girl in GUESS’ Spring 2017 Campaign

Hailey Baldwin and Stefano Sala star in Guess’ spring-summer 2017 campaign

A few months after starring in Guess’ 35th anniversary campaign, Hailey Baldwin returns for the clothing brand’s spring-summer 2017 advertisements. The American beauty poses in iconic Southern California locations ranging from the beaches of Malibu to the Beverly Hills Hotel. Photographed by Rayan Ayash, Hailey soaks up the sun in casual styles.

Models Emma Stern Nielsen and Stefano Sala also appear in the images. From bomber jackets to breezy dresses and embellished denim, get ready for warm weather in Guess’ new arrivals.

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GUESS SPRING/SUMMER 2017 CAMPAIGN

Emma Stern Nielsen models Guess Kara Embroidered Top and Boy Fit Denim Shorts

Hailey Baldwin models Guess Amari Cargo Dress

Emma Stern Nielsen wears Lana Embroidered Top and 1981 High-Rise Denim Shorts in Guess’ spring-summer 2017 campaign

Looking pretty in pink, Hailey Baldwin poses in Americo Bomber Jacket and knit dress from Guess’ spring-summer 2017 campaign

Hailey Baldwin models Belle One-Shoulder Dress from Guess’ spring 2017 collection

Hailey Baldwin poses in Guess Sabrina Embellished Bustier Top and Sabrina Embellished Relaxed Jeans