Chime For Change, the global campaign founded by Gucci to raise funds and awareness for girls’ and women’s empowerment, has launched Chime for Education, a fundraising activation in partnership with CrowdRise, a crowdfunding platform for giving back. Chime Co-Founder Salma Hayek Pinault is joined by Arianna Huffington, Freida Pinto, and ELLE US Editor-in-Chief Robbie Myers as Team Captains, each supporting a different non-profit organization.
Chime for Education is part of a 2014 Clinton Global Initiative Commitment to Action (CTA) through No Ceilings: The Full Participation Project, a Clinton Foundation initiative to inspire and advance the full participation of women and girls around the world. Established in 2005 by President Bill Clinton, the Clinton Global Initiative convenes global leaders to create and implement innovative solutions to the world’s most pressing challenges. The No Ceilings “CHARGE” CTA (Collaborative Harnessing Ambition and Resources for Girls’ Education) is designed to coordinate support, expand access and improve quality for girls’ secondary education globally.
Technology partnerships have always been an important part of Chime’s fundraising and awareness raising strategies. Chime is now partnering with CrowdRise to encourage participation and interaction from every corner of the world, through Chime for Education. Fans, nonprofit supporters and those in the Chime network are able to contribute and be entered to win thank-you prizes from their Team Captains and NGOs.