Edie Campbell Fronts Burberry’s First See Now, Buy Now Campaign

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Edie Campbell stars in Burberry’s June 2016 campaign

Burberry’s see now, buy now strategy is shown in its June 2016 campaign that will run from now until September. The images star British model Edie Campbell who walked at the brand’s fall 2016 show held in London earlier this year.

The images of Edie photographed by Mario Testino are paired will illustrations by 26-year-old British artist Luke Edward Hall. In an official release, Hall says about the experience, “When I first saw the collections, the variety of textures and jewel tones inspired me to get my paints out–I love color and it was a joy to be able to experiment freely.”

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Burberry collaborated with illustrator Luke Edward Hall on its new campaign

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Edie Campbell for Burberry’s June 2016 campaign