Officine Panerai has opened up a new shop in Macau. They have chosen the new luxury residential and shopping complex “One Central” as the site for their latest boutique.
Opened in partnership with Luck Hock Watch, one of the most pre-eminent fine watch dealers in Macau, the store pays homage to the sea.
The timepieces are housed in an 80sqm space that features teak wood, steel and porthole-shaped windows. The Italian Navy, which was traditionally supplied by Officine Panerai, would be absolutely delighted.
Mr. Angelo Bonati, CEO of Officine Panerai, said: “For Officine Panerai, opening new mono-brand boutiques– not only means growing but also means making the distribution of Panerai watches ever more targeted and exclusive. This is possible through the creation of locations where we can offer a wider selection of products and services, allowing our customers to experience the world of Officine Panerai and its long history, as well as promoting the initiatives through which we want to keep the legend of this historical Italian brand alive.”
The Officine Panerai boutique joins contempories already open in Shanghai, Beijing and Hong Kong.