Apparel brand Lindex has launched its new underwear campaign, and there is something different about it. Rather than tap a supermodel for the images, they enlisted their own employees for the new line of lingerie. Last year, the brand also had employees model for their proper fit range.
Characteristic of the spring collection is a neutral color scheme, new functional details and bras that create a natural silhouette. The colors in the spring collection are calm and the base toned color scheme is growing stronger.
