Georgia May Jagger Rocks Denim in Pepe Jeans’ Spring 2016 Ads

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Georgia May Jagger stars in Pepe Jeans’ spring-summer 2016 campaign

British denim brand Pepe Jeans enlists Georgia May Jagger for the first time as the face of its spring-summer 2016 campaign.

In the past, models like Cara Delevingne, Jourdan Dunn and Behati Prinsloo have posed for the label. Starring alongside Simon Nessman, the blonde sports a casual mix of overalls, denim shirts and plaid shirts. Photographed by Daniel Jackson, Georgia May exudes pure cool in the studio shots.

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Georgia May Jagger poses alongside Simon Nessman in Pepe Jeans’ spring 2016 campaign wearing fringe bikini and light jeans

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Georgia May Jagger hits the studio in Pepe Jeans’ denim shirt and cut-off shorts

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Georgia May Jagger wears distressed overalls in Pepe Jeans’ spring 2016 campaign

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