Prada Goes ‘Nonconformist’ for Pre-Fall 2017 Campaign

Natalie Westling wears corduroy jacket in Prada’s pre-fall 2017 campaign

Italian fashion brand Prada unveils its pre-fall 2017 campaign called ‘The Nonconformists’. Spotlighting the new season looks, Willy Vanderperre captured models Natalie Westling, Mia Brammer and Kris Grikaite before the collection was showcased.

The trio of models appear in a juxtaposition of two portraits—one a closeup black and white photograph, and another a 3/4 shot. Pre-fall features corduroy, fuzzy cardigans and fur–highlighting Prada’s signature eclecticism.



Kris Grikaite wears fuzzy cardigan sweater in Prada’s pre-fall 2017 campaign

Mia Brenner stars in Prada’s pre-fall 2017 campaign