The Spring/Summer 2013 ads, which mark the brand’s 40th anniversary, was captured by Josh Olins in London’s Notting Hill, the place where the London-based label Pepe Jeans was born.
Modeled by Cara Delevingne alongside Mia Goth and Jeremy Young, featuring lots of trendy denim pieces; from shorts and skinny jeans to denim blazers and shirts. Looks are paired with cool sneakers, oversized hats, sunglasses, high-heeled pumps and ankle boots.
