Jaeger-LeCoultre and Alicia Keys

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Watchmaking manufacture Jaeger-LeCoultre put in an appearance on the wrist of singer/songwriter Alicia Keys in the video for her song ‘Superwoman.’ The watch’s two faces match the conception of the many roles a modern woman plays in life, as reflected in Keys’ song.

The Reverso Squadra Lady is the feminine counterpart to Reverso Squadra and was launched at the Salon International de la Haute Horlogerie this year. The Duetto in particular is good partner for Keys in her music video below. More photos of the watches after the jump.

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