H&M Unveils New Activewear Line, For Every Victory

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H&M debuts high performance activewear collection called For Every Victory

Swedish fashion brand H&M is unveiling a new high performance activewear line called, For Every Victory. The line was made with input from the Swedish Olympic team. Set to hit H&M stores on July 17th, the collection includes everything from t-shirts to running shorts to leggings and sports bras. Inspired by the Swedish Olympic team’s opening ceremony uniforms (also designed by H&M), the collection features a color palette of black, grey, dusty pink and gold. Take a look at some of the looks below.

“This is a collection about performance with great style and the input of the Swedish Olympic team has been invaluable in the creation process. The result is high fashion technical sports pieces for everyone to wear,” says Pernilla Wohlfahrt, Design and Creative Director at H&M.

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H&M For Every Victory 2016 Collection

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H&M For Every Victory 2016 Collection

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H&M For Every Victory 2016 Collection