Gucci Goes to the Press for Fall 2018 Eyewear Campaign

Ni Ni stars in Gucci Eyewear fall-winter 2018 campaign

Gucci heads straight to the media for its fall-winter 2018 eyewear campaign. Photographed by Colin Dodgson, actress Ni Ni as well as models Sedona Legge and Stella Lucia pose in 1970’s inspired fashions for an old school press conference.

With retro microphones in their faces, the girls wears oversized sunglasses and optical frames. Christopher Simmonds works on art direction for the shoot with music for the campaign film by The Swinging Blue Jeans.

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GUCCI EYEWEAR FALL/WINTER 2018 CAMPAIGN

Stella Lucia and Sedona Legge front Gucci Eyewear fall-winter 2018 campaign

Gucci taps Chinese actress Ni Ni for its fall-winter 2018 eyewear campaign

Sedona Legge appears in Gucci Eyewear fall-winter 2018 campaign