Audemars Piguet sponsored the 2014 King’s Cup Elephant Polo Tournament, in conjunction with Anantara Hotels, Resorts, and Spas. The 13th annual tournament that was held for the first time in Bangkok, was presided over by the King of Thailand’s royal representative. All 16 teams of players from all over the world offered a great series of games to the fans of the sport with plenty of memorable moments. After tough competition between all the teams, the tournament came to a memorable close on August 31. The final game led to a thrilling penalty shoot-out between Audemars Piguet and King Power Duty Free which ended with a “sudden death” play-off, with King Power clinching the trophy.
The charity Gala Dinner was held on the evening of August 29, at the Anantara Bangkok Riverside Resort & Spa, hosting a gathering of top players, media and well known celebrities. The auction raised 4.5 million Thai Baht, with the Audemars Piguet’s Ladies’ Royal Oak fetching an astounding US$31,250, while the Audemars Piguet Elephant Statue sold for US$11,500.